SEO Report Card: Seenon.com
This month's report card website is Seenon.com, an ecommerce site that tracks the fashion tendencies of the famous and sells those garments and accoutrements to interested consumers. The site is pleasant to the eye and has an exciting, almost urgent feel to it, but how does it do in terms of search engine optimization? Not bad at all actually, and to that end, I thought it would serve as a good example of attractive and aggressive design that does not come at the expense of SEO. Let's take a look.
Home Page Content
This is one spot where Seenon.com could make improvements, especially with regard to textual content. The home page - and much of the site - is graphically focused rather than textually focused. While graphics are certainly not a problem, for SEO purposes they need to be balanced with permanent, keyword-rich textual content. Seenon.com does feature textual content on the homepage, but much of it changes frequently and is therefore not permanent. Adding even a...