Ask an Expert: Will My Facebook Store Help with Search Engine Optimization?
"Ask an Expert" is an occasional feature where we ask ecommerce experts questions from online merchants. For this installment, we address a question about the search engine implications from selling on Facebook. The question comes from Brian M. Almashie, vice president of ecommerce for Shopwildplanet.com, a retailer for Wild Planet toys. For the answer, we turn to Bill Hartzer, an SEO expert and a contributor to Practical eCommerce. He's the owner of BillHartzer.com, a Dallas-based marketing firm. The Question Brian M. Almashie: "We recently started a page on Facebook called shopwildplanet. "On this page, we are planning to add content (both educational and commercial) and have a 'Shop' tab that contains our products and that l...