Ask an Expert: How to Get Better Search Rankings for Major Keywords
"Ask an Expert" is an occasional feature where we ask ecommerce experts questions from online merchants. For this installment, we address a question about ranking on search engines for major keywords. It comes from Jeramie Westbay, owner operator for Crazy Ed's Roadkill, an online store that sells beef jerky. For the answer, we turn to Andrew Hazen, the founder and CEO of Prime Visibility, a Long Island, New York-based Internet marketing firm that specializes in search engine optimization, pay-per-click advertising, and return on investment analysis. If you’d like to submit a question, email Kate Monteith, staff writer, at kate@practicalecommerc&#...